Nicola Legge
& Jonathan Dodd, Research Directors, Ipsos: Do Androids Dream of Electric
Sheep? What Is and What Isn’t Changing in the NZ Market Research Industry
Michael Wells,
Graduate Consultant, TRA; Catherine Frethey-Bentham, Senior Lecturer in
Marketing, the University of Auckland & Emily Bing, Account Director,
Pureprofile: Money talks, but will I?
KEYNOTE:
Elizabeth May, Vice President APAC Research Now: Splice it, dice it and
stitch it back together - an Asia Perspective - using split questionnaire
design to improve data quality, efficiency, and the participant experience